Odilon Kossounou is an Ivorian footballer currently playing in Germany. He approached our agency with a request to create a visual identity that tied together his Ivorian heritage and his European influences as well as maintaining a contemporary design.

The logo is heavily inspired by an African traditional pattern design that combines bold dynamic shapes and bright vibrant colours. Utilising Odilon’s second initial and his jersey number to create the logo design.

The entire logo is sitting at a 6-degree angle, which is an extremely subtle nod to Odlion’s jersey number. This creates a dynamic movement to the design, furthermore, the design is strong standing and bold, two attributes associated with Odilon’s style of football.