Lucy Bronze represented Great Britain in the 2020 Tokyo Olympic Games.

The project was to use iconic Japanese culture and imagery to capture the essence of the country through pre-match social graphics. Implementing landmarks such as Shinjuku and Mount Fuji and also recognisable imagery such as Cherry Blossom trees and Wagasa umbrellas.

The campaign resulted in the creating of social graphics, pre-match templates, support imagery, and promotional video content.