Design and training have been strong passions of mine for many years now, so bringing them together felt like a natural combination.

The visual identity of Concrete Roses is built in London, and the bold contrast is something we see every day in our lives.

Bold, bright colours were a way to stand out with a maximalist design approach, heavily inspired by David Carson's experimental and non-traditional design formula.

Strong contrast, expressive typography, unusual layout and image treatments. Creating a non-traditional social invitation was the way to adopt these design principles.